Seller FAQs
Everything you need to know
Getting Started
Why should I sell with ComFree instead of using a traditional agent?
ComFree gives you control, transparency, and significant savings. The average seller saves over $20,000 in commission while still getting full MLS®® exposure, professional support, and all the tools you need. You’re not cutting corners, you’re cutting out unnecessary middleman costs.
How much will I actually save?
On a $475,000 home with a typical 4% commission split, you’ll save approximately $19,000. The higher your home’s value, the more you save. Use our savings calculator to see your specific savings.
Is ComFree right for my property?
ComFree works for residential, commercial, and rental properties across Canada, including BC, Alberta, Saskatchewan, and Ontario. Whether you’re selling a condo, detached home, commercial building, or investment property, our packages provide the exposure and support you need.
What if I’ve never sold a home before?
That’s exactly why we’ve built comprehensive guides, toolboxes, and 7-day-a-week support. Most of our sellers have never sold without an agent before, and they succeed because we provide education, not just a listing service.
Pricing and Packages
What’s included in ComFree packages?
All packages include:
- Full MLS® and REALTOR.ca® exposure
- Professional “For Sale” signage
- Virtual reality (VR) tour
- Listing syndication to major real estate sites
- Seller’s Toolbox with contracts, guides, and resources
- 7-day-a-week support
- Access to preferred legal and financial partners
Do I pay anything upfront?
ComFree charges a flat fee for our services (packages starting at $497). This one-time fee replaces the typical 4% commission you’d pay at closing, saving you thousands.
What if my home doesn’t sell?
With a 92% success rate, the only reason a home doesn’t sell is due to price. That said, our Guaranteed Sale Package comes with a 100% Money Back Guarantee. Some conditions apply.
Can I upgrade my package later?
Yes, you can upgrade to a higher-tier package at any time. Contact our team to discuss your options.
Listing & Marketing
Will my listing actually go on MLS®® and REALTOR.ca®?
Absolutely. Your listing appears on MLS®®, REALTOR.ca®, and syndicates to hundreds of other real estate platforms. You get the same exposure as any agent-listed property.
How long does it take to get listed?
Once we have all your listing information, our team will make your property live on the MLS, Realtor.ca, and ComFree.com within 1-2 business days. We handle all the technical work—you just get ready to show the property as soon as it goes live.
What if I’m not good at photography?
ComFree has professional photographers across Canada to provide you with the best photos and virtual tours available. We recommend purchasing the top package so we can take photography off your shoulders and ensure your listing shines among all others. If you prefer to do this yourself, ComFree provides you with tips on taking great photos and the Premium Package includes training and software to create your own virtual tour and take professional looking photos.
Can I update my listing after it’s live?
Yes. Log into your Seller’s Toolbox to submit listing amendments anytime—update price, description, photos, or showing instructions.
How do I price my home correctly?
Pricing is critical. Our Premium and Guaranteed Sale Packages include analysis tools, comparable sales data, and pricing guides. Remember: overpricing leads to longer listing times, while competitive pricing attracts multiple offers.
Showings and Negotiations
How do I handle showings?
ComFree sellers love being in control rather than at the mercy of their realtor’s schedule. Book showing on your schedule. Best practices:
- Keep your home clean, decluttered, and staged
- Schedule multiple showings during peak times (weekends, evenings)
- Be responsive to showing requests within 2-4 hours
- Ensure interested buyers have viewed your VR tour. This save them and you time
- Ensure buyers are pre-qualified for a mortgage
What if someone wants to view my home when I’m not available?
You can authorize trusted friends, family, or neighbors to facilitate showings, or schedule viewings for when you’re available. Many sellers batch showings on weekends and evenings to minimize disruption.
How do I negotiate offers?
Realtors like to make this part of the process sound more complicated than it is, to justify their commission. Offers are presented to you in writing and you have time to review and respond. A counteroffer is as simple as crossing out their price, writing your counteroffer and initialling it and sending it back via email. Once accepted the offer goes to the lawyer for official documentation and signatures. ComFree provides negotiation guides and support, but here’s the basics:
- Know your bottom line before receiving offers
- Consider all terms, not just price (conditions, closing date, deposit)
- Use our preferred lawyers to review offers and handle closing. They offer free offer review plus discounted legal fees saving you even more money
Most sellers find direct negotiation simpler than working through agents, no telephone-game confusion.
What if I receive multiple offers?
This is a good problem! You can:
- Accept the strongest offer
- Counter multiple buyers to improve terms
- Set a deadline for best and final offers
Our team can guide you through multiple-offer scenarios.
Working with Buyer’s Agents
Will agents refuse to show my home?
No. Under RECA regulations (and equivalent rules in other provinces), agents must show clients ALL properties that meet their criteria, including ComFree listings. Refusing to show your home is a breach of professional conduct.
In reality, most buyers find homes themselves on REALTOR.ca®, then ask their agent to arrange showings or contact you directly.
Do I have to pay a buyer’s agent commission?
You set your own commission policy, and can easily bake the commission into the sale price:
- Option 1: Offer no commission (buyers pay their own agent or come direct)
- Option 2: Offer a negotiated commission (typically 1-2.5%) to attract agent-represented buyers
- Option 3: Disclose your ideal sale price and tell the agent you will pay them anything over that as a commission.
Do not get hung up on what you are paying as a commission.
How do I deal with pushy agents?
Stay confident in your choice. Agents may pressure you to list with them or claim ComFree won’t work. Remember: they have a financial interest in converting you. Politely decline and focus on your sale.
If an agent is unprofessional, document the interaction and report them to your provincial real estate council. ComFree can provide contact info for you if you need.
What if a buyer’s agent submits an offer?
Great! You can:
- Review the offer yourself
- Use our preferred lawyer to handle the transaction
- Negotiate directly or through your own lawyer
For a list of preferred law firms visit Partner Services
Legal and Closing
Do I need a lawyer?
Yes, just like with any real estate transaction. ComFree partners with preferred law firms who offer discounted rates and understand our process. They’ll review offers, handle paperwork, and ensure legal compliance.
You can also use your own lawyer if you prefer.
What forms do I need to complete?
ComFree provides all necessary forms through your Seller’s Toolbox
- Initial listing input form
- Offer to purchase templates
- Condition removal forms
- Sale and sold notification forms
Our support team guides you through each form.
What if legal issues come up during the sale?
Our preferred legal partners are available throughout the process to answer questions and resolve issues. That’s what lawyers are for, ComFree ensures you have access to expert legal support when needed.
Note: Legal issues are very very rare. So rare, that the nearly never come up and after operating in this industry since 1996 not one ComFree customer has ever been sued.
How do I close the sale?
Your lawyer handles closing:
- Reviews and executes the final agreement
- Coordinates with the buyer’s lawyer
- Ensures all conditions are satisfied
- Arranges fund transfers
- Provides you with the net proceeds from the sale
You stay informed throughout, but the legal work is handled by professionals.
Support and Technical
How do I access my Seller’s Toolbox?
- Go to www.comfree.com
- Click Resources → Seller’s Toolbox
- Log in with the same email address you used to purchase your package
If you haven’t created a login, click “Create an Account and follow the prompts
I forgot my password – what do I do?
Click “Forgot Password” on the login screen and follow the reset instructions. If you’re still having trouble, contact our support team.
Can I get copies of my completed forms?
Yes—all forms are automatically emailed to you.
What kind of support does ComFree provide?
We offer 7-day-a-week support via phone, email, and online chat. Our team helps with:
- Listing setup and amendments
- Marketing and showing tips
- Negotiation guidance
- Form completion
- Technical troubleshooting
- Connection to legal/financial partners
Call 1-877-888-3131
What if I need help outside business hours?
Our support resources (guides, FAQs, videos) are available 8am-8pm MST 7 Days a week.
Success Stories
Do ComFree homes actually sell?
Yes, we have thousands of successful sales across Canada. Check our [Google reviews] and [success stories] to see what other sellers have experienced.
Check out COMFREE TESTIMONIALS
Key factors for success:
- Competitive pricing
- Professional presentation (photos, VR tour, staging)
- Responsive showing availability
- Realistic expectations about timelines and negotiations
How long does it typically take to sell?
Market conditions vary, but ComFree homes sell in similar timeframes to agent-listed properties. Often selling quick since there is little to no commission to get in the way of a deal between Buyer and Seller. In hot markets, you might sell in days; in slower markets, expect 30-60 days on average.
Remember: overpricing extends your timeline regardless of who’s listing your home.
What’s ComFree’s success rate?
Our sellers consistently close sales while saving thousands in commission. Success depends on realistic pricing, good presentation, and market conditions—the same factors that apply to any listing method. The average across Canada is over 92% Success
